Copied The Brand Strategist's Guide to Desire
The Brand Strategist's Guide to Desire
This is a guide to help brand strategists consider what people really want in order to enhance their lives, and think about the role of their brand in responding to these desires. It offers a new framework for understanding desire, based on some of the things that are really important to us: our family, friends and community; the desire to explore, learn and grow; how we experience the world through our senses; our appetite to live life to the full; and what we set out to achieve. Brand strategists are the link between a commercial proposition and the lives it means to touch. They can talk to the people the company wants to reach, and more importantly listen to them. A brand which both enhances peoples lives, and nurtures the resources on which they depend, will prove more resilient, win trust and achieve better results.
Price Comparison
| Seller | Contact Seller | List Price | On Sale | Shipping | Best Promo | Final Price | Volume Discount | Financing | Availability | Seller's Page |
|---|---|---|---|---|---|---|---|---|---|---|
|
BEST PRICE 1 Product Purchase
|
|
$19.99 | $19.99 |
|
$19.99 | See Site | In stock | Visit Store |
Reviews
Questions & Answers
A Political Sociology of Regionalisms
$44.99
Economic Restructuring of the American Midwest
$109.99
Science Communication
$169.99
Solomon Golombs Course on Undergraduate Combinatorics
$64.99
Die Verletzungen der Sehbahnen des Gehirns mit Besonderer Bercksichtigung der Kriegsverletzungen
$69.99
Face Transplantation
$69.99
Essential Readings in Light Metals, Volume 3, Cast Shop for Aluminum Production
$289.00
Algebra and Coalgebra in Computer Science
$54.99
Notflle in Gynkologie und Geburtshilfe
$29.99
Go Slow and Curvy
$54.99
Implementing Machine Learning for Finance
$54.99
Las aventuras del Capitn Calzoncillos (Captain Underpants #1)
$5.99
Physical Activity Across the Lifespan
$149.00
ber Fehlzeiten im Betrieb
$44.99
Dante and the Mediterranean Comedy
$109.99
Alpine Industrial Landscapes
$59.99
Convolutional Neural Networks with Swift for Tensorflow
$54.99
Pumpkins Pack
$6.99
Campi Flegrei
$169.99
Stroke-Vascular Diseases
$129.00
Physics with Photons Using the ATLAS Run 2 Data
$109.99
Challenging Cases in Rheumatology and Diseases of the Immune System
$159.00
Fhren mit Kompetenz
$44.99
Twentieth-Century Western Philosophy of Religion 19002000
$169.99
Demokratiebewusstsein
$44.99
Datenschutz und Datensicherheit
$64.99
Wer pflegt, muss sich pflegen
$29.99
Kundenmitwirkung bei der Dienstleistungsspezifizierung
$49.99
Digital Repetitive Control under Varying Frequency Conditions
$54.99
Goldmining the Shadows by Pixie Lighthorse
$18.99
Modern Concepts in Gastroenterology
$39.99
Reforming WTO Rules on State-Owned Enterprises
$129.99
El autobs mgico viaja con el viento
$2.99
Die Lichtbogen-Schweiung in Frage und Antwort
$64.99
Allgemeine Betriebswirtschaftslehre
$44.99
Is Fairtrade Fair?
$54.99
Guanylate Cyclase and Cyclic GMP
$84.99
Robot Reliability and Safety
$84.99
Software Architecture
$54.99
Racism and Human Rights
$54.99
