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Television Audiences Across the World

Television Audiences Across the World

Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9781137345097
Condition
New
Product Description

This book is the first to deal with the world composition of television ratings. It focuses on the peoplemeter, a 25 year old technology which succeeds in homogenizing very different populations and television practices. It provides a fascinating account of the production of figures on which the whole world of popular culture depends.

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