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Understanding and Profiting from Intellectual Property

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Brand
Springer Nature
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N/A
Part Number
0
GTIN
9780230582071
Condition
New
Product Description

A new look at the strategic and managerial issues surrounding intellectual property (IP) and international commercialization in the international market. Four sections cover fundamentals of IP, country factors and their impact on IP, international management of IP and international strategies of IP with case studies and statistical data.

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