Compare Prices | Create Shopping Lists with Price Drop Alerts | Set Coupons, Promo Codes & Sales Alerts | Get Access to Exclusive Deals and Much More... All in One Place | Read all about it here

The Behavioral Economics of Brand Choice

The Behavioral Economics of Brand Choice

Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9780230006836
Condition
New
Product Description

This text presents a cutting edge approach to the analysis of brand choice, relevant to marketing practice and social science. This analysis reveals the causes of consumer choice that underlie brand selection; the role of price and non-price elements of marketing; a new way of describing the structure of markets and analyzing consumer behaviour.

Available Colors
Available Sizes
1 Offer Price Range: $39.99 - $39.99
BEST PRICE

Single Product Purchase

$39.99
@ Link.springer.com     BUY Now

Price Comparison

Seller Contact Seller List Price On Sale Shipping Best Promo Final Price Volume Discount Financing Availability Seller's Page
BEST PRICE
1 Product Purchase
@ Link.springer.com
Contact Store Call Store Contact Support
$39.99 $39.99

$39.99
See Site In stock Visit Store

Similar Products

Bioresources and Bioprocess in Biotechnology

$169.99

ber die Reaktionsweise von Kupfer- und Chromsalzen mit Gelatine und Gelatinehydrolysaten

$49.99

Pulsed Neutron Research / Impulsnye Neitronnye Issledovaniya / H

$54.99

Managementorientiertes IT-Controlling und IT-Governance

$44.99

Complex Motions and Chaos in Nonlinear Systems

$54.99

Africa and Globalization

$109.99

Scraps of Time: Abby Takes a Stand

$5.96

Intellectual Property Management in R&D Collaborations

$159.99

Targeting Protein-Protein Interactions by Molecules

$84.99

Feminism and a Vital Politics of Depression and Recovery

$89.99

Perspectives on Social LCA

$39.99

Calciumantagonisten der zweiten Generation

$59.99

ber die Elektrizitt der Niederschlge

$44.99

Grundzge der praktischen Pharmazie

$59.99

Sustainable Solar Electricity

$169.99

Climate Change and Ancient Societies in Europe and the Near East

$179.99

Algebra

$64.99

Biological Oxidations

$84.99

Trinkwasser und Abwasser in Stichwrtern

$59.99

Model and Data Engineering

$74.99

New Trends in Systems Analysis

$39.99

Feynman and His Physics

$49.99

The Pearl Millet Genome

$199.99

The Chemistry of Natural Products

$219.99

Lough Neagh

$219.99

Praxishandbuch Digital Banking

$119.00

Computational Linguistics and Intelligent Text Processing

$54.99

Fluorescence in situ Hybridization (FISH)

$169.99

Vascular Diseases in Neonates, Infants and Children

$74.99

Advances in Artificial Intelligence and Soft Computing

$54.99

Cell Biology and Translational Medicine, Volume 11

$199.99

A History of Organizational Change

$139.99

Prinzipien der Respektkommunikation

$17.99

Technical Analysis for Algorithmic Pattern Recognition

$129.99

Betriebe, Produktion und Sozialprodukt

$69.99

In the Barrio

$3.71

Realigning Research and Practice in Information Systems Development

$219.99

Behavior Disorders of Adolescence

$39.99

Therapeutic Approaches in Cancer Treatment

$119.00

Unternehmensbernahmen durch Frauen

$59.99