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Reading Shenbao

Reading Shenbao

Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9780230019829
Condition
New
Product Description

Through a study of the readership of the most popular commercial daily newspaper in China during the early twentieth century, Reading Shenbao investigates ideas of nationalism, consumerism and individuality, looking at the relationship between advertising, modern lifestyles and changing social attitudes in China as it underwent modernization.

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