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Politicians and Rhetoric

Politicians and Rhetoric

Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9781403946898
Condition
New
Product Description

This book analyzes the rhetoric of speeches by major British or American politicians and shows how metaphor is used systematically to create political myths of monsters, villains and heroes. Metaphors are shown to interact with other figures of speech to communicate subliminal meanings by drawing on the unconscious emotional association of words.

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