The Process of Business Model Innovation
The Process of Business Model Innovation
Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9783658112653
Condition
New
Product Description
Georg Stampfl explores in detail the nature of business model innovation processes in established companies from the organizational and the individual perspective. He outlines when and why the process of business model innovation is started, how the process of business model innovation unfolds and what contributes to or inhibits success. Moreover, the author investigates how individuals discover new business models and how innovation teams collaborate in business model innovation projects. Based on these insights the author provides helpful guidelines on how companies can tackle the business model innovation challenge.
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