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Schreiben und Redigieren auf den Punkt gebracht

Schreiben und Redigieren auf den Punkt gebracht

Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9783658116644
Condition
New
Product Description

Das Buch bietet professionellen Schreiberinnen und Schreibern praxisnahe Anregungen, eigene wie fremde Texte zu optimieren. Ein professioneller Sprachgebrauch hlt sich an klare, objektive Vorgaben. Dementsprechend beruht dieses Buch auf empirischen Daten zur Verstndlichkeit von Unternehmens- und Medientexten, die in eine leicht umzusetzende Checkliste mnden.

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