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Multinational Retailers and Consumers in China

Multinational Retailers and Consumers in China

Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9780230545526
Condition
New
Product Description

This book investigates the transfer of parent country organizational practices by the retailers to their Chinese subsidiaries, providing insights into employment relations in multinational retail firms and changing labour-management systems in China, as well as their impact on consumer culture.

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