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Qualitative Online-Erhebungen

Qualitative Online-Erhebungen

Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9783658118174
Condition
New
Product Description

Qualitative Online-Forschung wird zwar immer hufiger durchgefhrt, aber nur selten methodologisch reflektiert: Welche Funktionen und Merkmale haben Online-Kommunikationen und wie knnen diese erkenntnisgewinnend fr die Qualitative Forschung genutzt werden? Diese und weitere Fragen sind Gegenstand dieses Bandes. Im Vordergrund stehen dabei (reaktive) Verfahren der qualitativen Datenerhebung wie Interviews und Gruppendiskussionen.

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