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Competitive Strategies for and Enterprises

Competitive Strategies for and Enterprises

Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9783319273013
Condition
New
Product Description

This book is a timely guide for and Enterprise (SME) researchers, policy makers and strategists. SMEs are the most important sources of job creation and local development especially in knowledge-based economies. As turbulence in the globalized economies expands SMEs will have to learn to sustain competitiveness by developing their dynamic capabilities. Based on the findings of a 4-year European and Latin American research project, this book provides a theoretical framework, practical instruments and cases on how SMEs in diverse economic, social and cultural contexts can develop crisis resilience, increase agility, innovate and thus successfully compete in turbulent times.

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