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Mobilitt 4.0 neue Geschftsmodelle fr Produkt- und Dienstleistungsinnovationen
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Product Details
Dieses Buch verdeutlicht, mit welchen innovativen Geschftsmodellen die Mobilittsbedrfnisse der Zukunft befriedigt werden knnten. Die Autoren stellen praxisnah und wissenschaftlich fundiert Anstze, Instrumente und Konzepte im Kontext der Mobilitt 4.0 vor. Neben einer Einfhrung fr die Entstehung neuer Geschftsmodelle im Bereich Mobilitt befassen sich die Kapitel mit einem Flatrate-Car der Zukunft und verschiedenen App-Anwendungen zur Optimierung intermodaler Verkehrsketten. Zudem werden Aspekte und Lsungen vorgestellt, wie Mobilitt fr krperlich Bedrftige verbessert werden kann. Anhand von Fallbeispielen werden konkrete Mobilittskonzepte erlutert.
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