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Gesttigte Demokratie
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Product Details
L. Uwe Heil zieht auf der Suche nach einer Begriffsalternative zur Politikverdrossenheit berlegungen aus der betriebswirtschaftlichen Marketingforschung heran. Ausgehend vom Konzept des gesttigten Marktes, der mit Marketingmanahmen belebt werden kann, entwickelt er mit der Gesttigten Demokratie eine neue Betrachtungsweise, die den Terminus der Politikverdrossenheit ablsen und gleichzeitig Anknpfungspunkte fr konkrete Gegenmanahmen liefern kann. Zusammen mit dem Begriff der Unzufriedenheit lassen sich mit Demokratiesttigung die bisher unter Politikverdrossenheit zusammengefassten Beobachtungen erklren.
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