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Dienstleistungen 4.0
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Im Forum Dienstleistungsmanagement erlutern renommierte Autoren umfassend und facettenreich, warum der adquate Umgang mit der Digitalisierung einen entscheidenden Wettbewerbsfaktor sowohl fr Produkthersteller als auch fr Dienstleistungsunternehmen darstellt. Sie veranschaulichen, wie sich bestehende Wertschpfungsketten und Geschftsmodelle als Folge der Digitalisierung stark verndern, wegfallen werden und zugleich neue entstehen knnen, und somit ein gravierender Strukturwandel ausgelst wird. Band 2 nimmt Stellung zu folgenden Schwerpunkten: Der Inhalt Dienstleistungsbasierte Geschftsmodelle 4.0 Wertschpfung durch Dienstleistungen 4.0 Transformation zum Dienstleister 4.0 Branchenspezifische Perspektiven von Dienstleistungen 4.0.
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