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Digital Leadership
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In diesem praxisnahen Fachbuch erfahren Fhrungskrfte, wie sich die Anforderungen an ihre Fhrungsrolle in Zeiten des digitalen Wandels verndern und wie sie darauf reagieren knnen. Die Autoren erlutern die entscheidenden Faktoren fr eine erfolgreiche Fhrung: die Balance zwischen Selbstbestimmung und Mitsprache der Wissensarbeiter und dem zunehmenden Einsatz von Big Data und neuen Technologien, ein Verstndnis der heutigen Businesslogik und der digitalen Kommunikationskanle sowie das interkulturelle Management zwischen Digital Natives und Digital Immigrants. Fr diese Herausforderungen bietet das Buch passende Leadership-Anstze basierend auf aktuellen theoretischen Grundlagen sowie ausgewhlten Best-Practice-Beispielen.
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