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Nachrichtenrezeption auf Facebook

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Springer Nature
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N/A
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GTIN
9783658242282
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New
Product Description

Anna Sophie Kmpel geht der Frage nach, welche Faktoren die Auseinandersetzung mit Nachrichteninhalten beeinflussen, die whrend der Facebook-Nutzung beilufig entdeckt werden (Incidental News Exposure). Hierfr systematisiert die Autorin relevante Rahmenbedingungen sowie Einflussfaktoren und prft deren Bedeutung mithilfe eines qualitativ-quantitativen Mixed-Methods-Ansatzes. Die Befunde zeigen, dass vor allem bestehende Themeninteressen die Zuwendung zu Nachrichten erklren knnen. Daneben spielen im Kontext von Facebook jedoch auch soziale Einflsse sowie die Art des Nachrichtenerfahrens eine Rolle.

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