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Die (Massen-)Medien im Wahlkampf

Die (Massen-)Medien im Wahlkampf

Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9783658248246
Condition
New
Product Description

Die Beitrge dieses Bandes analysieren die verschiedenen Mittel der Kampagnenkommunikation sowie die Berichterstattung der Medien im Bundestagswahlkampf 2017. Sie widmen sich den neuen Formen der Kampagnenorganisation und Stimmenwerbung, wie sie durch Internet und soziale Netzwerke mglich geworden sind. In der Fortschreibung frherer Untersuchungen dokumentieren sie zudem langfristige Trends in der Wahlwerbung sowie in der Zeitungs- und Fernsehberichterstattung ber die Kampagne.

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