Apparel & Accessories 
Vehicles & Parts 
Toys & Games 
Sporting Goods 
Office Supplies 
Luggage & Bags 
Home & Garden 
Hardware 
Furniture 
Copied
Go to and paste the code at the checkout to enjoy
Customer Engagement in Theory and Practice
Best Price (Coupon Required):
Buy Customer Engagement in Theory and Practice for $36.00 at @ Link.springer.com when you apply the 10% OFF coupon at checkout.
Click “Get Coupon & Buy” to copy the code and unlock the deal.
Set a price drop alert to never miss an offer.
Single Product Purchase
Price Comparison
| Seller | Contact Seller | List Price | On Sale | Shipping | Best Promo | Final Price | Volume Discount | Financing | Availability | Seller's Page |
|---|---|---|---|---|---|---|---|---|---|---|
|
BEST PRICE 1 Product Purchase
|
|
$39.99 | $39.99 |
|
10% OFF
This deals requires coupon
|
$36.00 | See Site | In stock | Visit Store |
Product Details
Offering a pragmatic understanding of customer engagement as an object of effective marketing management, this book takes an integrative approach and brings together different streams of marketing research, such as customer activism and value formation. The author explores the notion of customer engagement by analysing empirical data compiled from firms operating in the consumer goods and services sectors, as well as from the consumers themselves. An insightful read for scholars of consumer behaviour and customer relationship management, this book advances understanding of the drivers, components and effects (both positive and negative) of customer engagement and proposes a comprehensive framework for its management.
Reviews
Questions & Answers
Chancen und Herausforderungen der Subprime-Automobilfinanzierung in Deutschland
$59.99
Is Satire Saving Our Nation?
$119.99
The Correspondence of Karl Heinrich Ulrichs, 1846-1894
$99.99
Plant Pathosystems
$109.99
Application and Theory of Petri Nets
$39.99
Bridging the Semantic Gap in Image and Video Analysis
$54.99
Ethical Values in International Decision-Making
$54.99
Shear Wave Elastography of Thyroid Nodules
$89.00
Probabilistic Thinking, Thermodynamics and the Interaction of the History and Philosophy of Science
$169.99
Intrapartum Ultrasonography for Labor Management
$84.99
Approaches, Opportunities, and Challenges for Eco-design 4.0
$79.99
Fault-Tolerant Cooperative Control of Unmanned Aerial Vehicles
$159.99
Materials for Advanced Packaging
$199.99
Women's Health in Britain and America
$44.99
Grundbegriffe der Ganztagsbildung
$29.99
Informatik fr Ingenieure kompakt
$54.99
Economic Development in the Gulf Cooperation Council Countries
$159.99
Signal and Information Processing, Networking and Computers
$169.99
ICT Innovations 2022. Reshaping the Future Towards a New Normal
$84.99
Fractals in Geophysics
$39.99
Scholastic Success With Addition & Subtraction: Grade 1 Workbook
$5.24
Physical Activity and Bariatric Surgery
$159.99
Meaning and Existence in Mathematics
$39.99
Randomization and Approximation Techniques in Computer Science
$39.99
Writing Race Across the Atlantic World
$54.99
Justice in Funding Adaptation under the International Climate Change Regime
$84.99
Tutorium Mathematik fr Einsteiger
$29.99
Analyse des Kostenverhaltens bei zurckgehender Beschftigung in Unternehmen
$74.99
Zivilprozerecht
$54.99
Elektronische Steuerung von Ottomotoren
$19.99
Ferromagnetism / Ferromagnetismus
$109.99
ber die periodischen Lsungen der van der Polschen Differentialgleichung x.. + (x2 -1) x. + x = 0
$59.99
The Horizontal Metropolis Between Urbanism and Urbanization
$299.99
Geo-Architecture and Landscape in Chinas Geographic and Historic Context
$54.99
Proteins and Steroids in Early Pregnancy
$84.99
Principles and Perspectives in Cosmochemistry
$329.99
Preservice Teachers, Social Class, and Race in Urban Schools
$59.99
Digital Techniques in Echocardiography
$219.99
Women Writing Fancy
$99.99
Reaktionskinetik in Lebensmitteln
$99.99
