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Design for Mass Adaptation
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Kundenindividuelle Produkte sind gefragt. Das Angebot von Produktindividualisierungen steht jedoch im Spannungsfeld zwischen Kundenbedrfniserfllung und der entstehenden varianteninduzierten Produkt- und Prozesskomplexitt im Unternehmen. Zur Komplexittsbeherrschung der Produktindividualisierung bietet dieses Buch eine neue Produktentwicklungsmethode: die Design for Mass Adaptation-Methode. Anhand der Methode werden zuknftige Individualisierungen vorausschauend geplant und vorbereitet. Angestrebt werden stabile, individualisierungsgerechte Produkt- und Prozessstrukturen, um die Individualisierungen variantenrobust durchzufhren. Die im Buch vorgestellten Vorgehensweisen, Werkzeuge und Manahmen befhigen Produktentwickler in Unternehmen, die Komplexitt massenhafter Produktindividualisierungen zu beherrschen.
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