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Akteure und Organisationsweisen der Hochschulkommunikation

Akteure und Organisationsweisen der Hochschulkommunikation

Brand
Springer Nature
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N/A
Part Number
0
GTIN
9783658292843
Condition
New
Product Description

Christiane Hauser analysiert die Organisationsstrukturen und Rahmenbedingungen der Kommunikation in Hochschulen. Dabei stehen das Handeln und die Zusammenarbeit von Hochschulkommunikator*innen im Mittelpunkt des Interesses. Der sozialintegrative Ansatz liefert den konzeptionellen Rahmen, um detailliert die Hochschulkommunikation an drei deutschen Universitten zu untersuchen. Die Reputation der Kommunikator*innen in der Hochschule, das Verhltnis zu den Akteuren der Hochschulleitung sowie die zur Verfgung stehenden Ressourcen beeinflussen, wie Kommunikator*innen in Hochschulen zusammenarbeiten und vor welchen Herausforderungen sie stehen.

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