Understanding and Profiting from Intellectual Property in International Business

Name: Understanding and Profiting from Intellectual Property in International Business
Brand: Springer Nature
SKU: 9783030540333
Availability: InStock

Understanding and Profiting from Intellectual Property in International Business

Brand

Springer Nature

Manufacturer

N/A

Part Number

GTIN

9783030540333

Condition

New

0 Reviews

0 Questions | 0 Answers

Product Description

This book covers cross-border strategies to understand and profit from intellectual property. It starts with a basic overview of IP before focusing specifically on international business contexts. The book then explores factors that affect IP-related business activities in different countries. Next, follows a discussion of the importance of managing IP valuation, people, and products, which leads into an examination of strategies for obtaining value from IP-related activities, including licensing. This edition updates the contents and adds new contemporary cases, such as internet-based crimes and trademarked sport brands. Readers will gain an understanding of the significance of IP to corporate success in the increasingly globalized world. With updated knowledge on deriving value from IP, this book will provide insights for practitioners to deal with cross-border issues of IP, and for scholars across disciplines to advance studies of cross-border issues and conflicts in IP.

Available Colors

N/A

Available Sizes

N/A

1 Offer Price Range: $119.00 - $119.00

BEST PRICE

Single Product Purchase

$107.10

@ Link.springer.com with extra coupon Get Coupon & BUY

Price Comparison

Seller	Contact Seller	List Price	On Sale	Shipping	Best Promo	Final Price	Volume Discount	Financing	Availability	Seller's Page
BEST PRICE 1 Product Purchase @ Link.springer.com Rate Seller This functionality is for registered users only. Go to Login/Register		$119.00	$119.00		10% OFF This deals requires coupon Get Code Here your10off @ Link.springer.com Deals Ends 31/08/2025	$107.10		See Site	In stock	Visit Store