Apparel & Accessories 
Vehicles & Parts 
Toys & Games 
Sporting Goods 
Office Supplies 
Luggage & Bags 
Home & Garden 
Hardware 
Furniture 
Copied
Go to and paste the code at the checkout to enjoy
Transmedia Brand Storytelling
Best Price (Coupon Required):
Buy Transmedia Brand Storytelling for $27.00 at @ Link.springer.com when you apply the 10% OFF coupon at checkout.
Click “Get Coupon & Buy” to copy the code and unlock the deal.
Set a price drop alert to never miss an offer.
Single Product Purchase
Price Comparison
| Seller | Contact Seller | List Price | On Sale | Shipping | Best Promo | Final Price | Volume Discount | Financing | Availability | Seller's Page |
|---|---|---|---|---|---|---|---|---|---|---|
|
BEST PRICE 1 Product Purchase
|
|
$29.99 | $29.99 |
|
10% OFF
This deals requires coupon
|
$27.00 | See Site | In stock | Visit Store |
Product Details
This book presents new global research on transmedia storytelling as a form of brand communication. It explores the theoretical underpinnings of transmedia storytelling and its practical application through survey and interview data from creatives, marketing, advertising and public relations practitioners. The final section analyzes contemporary campaigns from various countries and proposes a Transmedia Brand Storytelling Model for Practice, based on primary and secondary research data. The book aims to better understand and communicate the real-world opportunities and barriers to producing transmedia brand storytelling campaigns for practitioners.
Reviews
Questions & Answers
Wirtschafts- und Sozialkunde Teil 2
$32.99
A Global History of Execution and the Criminal Corpse
$99.99
Testing Statistical Hypotheses
$59.99
Machine Learning and Flow Assurance in Oil and Gas Production
$179.99
Stochastic Calculus
$79.99
Nitrogen Fixation
$39.99
Testosterone Treatment of Cardiovascular Diseases
$84.99
Anesthesiology and the Cardiovascular Patient
$169.00
The Echocardiography Companion
$99.00
Projektierung und Rationalisierung von Kohlenbergwerken
$59.99
Modernism and Exile
$54.99
Endocrinology of Pregnancy
$169.99
Festschrift der Kaiser Wilhelm Gesellschaft ur Frderung der Wissenschaften u ihrem ehnjhrigen J
$44.99
Model Driven Architecture
$54.99
Build your own 2D Game Engine and Create Great Web Games
$44.99
Progress in Polyamine Research
$84.99
Quantum cohomology at the Mittag-Leffler Institute
$19.95
Low-Power Low-Voltage Sigma-Delta Modulators in Nanometer CMOS
$84.99
Reactive Intermediates
$54.99
Mutual Sustainability of Tubewell Farming and Aquifers
$109.99
Film, Memory and the Legacy of the Spanish Civil War
$54.99
Designing Hybrid Learning Environments and Processes
$44.99
Transport Phenomena in Multiphase Flows
$89.00
Groin Pain Syndrome
$109.99
Sustainable Biotechnology
$219.99
Exciton Dynamics in Lead Halide Perovskite Nanocrystals
$129.00
Infertility
$84.99
Marktorientierte Markenbewertung
$49.99
Programming Languages and Systems
$39.99
Martina una cucarachita muy linda
$5.96
Der neue Terrorismus
$39.99
Die Marktwirkung von Insiderhandel an Wertpapierbrsen
$69.99
Koreri Messianic Movements in the Biak-Numfor Culture Area
$109.99
Durability and Sustainability of Concrete
$84.99
Medaka
$219.99
Understanding Survey Methodology
$89.99
The Micro and Meso Levels of Activism
$39.99
Risk Analysis and Reduction in the Chemical Process Industry
$169.00
Progress in Atomic Spectroscopy
$84.99
Principles of Computer Systems and Network Management
$169.99
