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Strategisches Bauunternehmensmanagement

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Product Details

Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9783642141959
Condition
New
Product Description

Das Buch wendet sich an alle Fhrungskrfte der Bauwirtschaft, die sich mit den Grundlagen fr die Unternehmensorganisation sowie mit den strategischen und operativen Prozessen eines erfolgreichen Unternehmensmanagements vertraut machen mchten. Sie finden Handlungsempfehlungen fr die systematische Durchfhrung ihrer Aufgaben und die zukunftsorientierte Strukturierung der Unternehmensprozesse. Grere Unternehmen knnen mit diesem Wissen ihre Positionierung im aggressiven, dynamischen und komplexen Umfeld verbessern und die eigene Wettbewerbsposition strken. Kleinere wachstumsorientierte Betriebe finden darin die Methodik, die sie ihrem Unternehmensaufbau zugrunde legen sollten. Moderne Managementkonzepte werden auf die Bauunternehmen abgebildet. Die strategischen und die operativen Unternehmensprozesse bilden den Schlssel fr die notwendigen lebenszyklusorientierten Vernderungen in der Baubranche. Alle wichtigen Teilprozesse zur Unternehmensgestaltung und -fhrung werden ausfhrlich dargelegt.

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