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Brand
Springer Nature
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N/A
Part Number
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GTIN
9783540300397
Condition
New
Product Description

Dieses Buch richtet sich an Fhrungskrfte in den Bereichen Innovation, F&E und Patentmanagement. Wissenschaftlern und Studenten bietet das Buch anwendungsorientierte Impulse zu den Ausprgungen des Patentmanagements von innovativen Unternehmen im hoch kompetitiven Umfeld. Ziel des Buches ist es, einen berblick ber gngige Konzepte und Bausteine des Patentmanagements zu geben. Diese werden anhand zahlreicher Fallstudien erfolgreicher Unternehmen aus unterschiedlichen Branchen vertieft. Das Buch basiert auf einer Analyse von mehr als 70 technologieintensiven Unternehmen aus West- und Ost-Europa, den USA sowie Japan, Taiwan und China in den Jahren 2003 bis 2005.

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