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Springer Nature
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N/A
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GTIN
9783540661771
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Product Description

Erfolgsorientiertes Innovations- und FuE-Management verlangt nach einer passenden Mischung aus Projekten und Projektideen. Eine solche Mischung knnen Fhrungskrfte mit praxiserprobten und wissenschaftlich fundierten Werkzeugen aktiv gestalten. Sie sollten - die kreative Ideenfindung neu inszenieren, - ein szenariobasiertes Portfolio Management der Projekte einfhren, - einen engen Verbund zwischen Absatz und Entwicklung mittels finanzwirtschaftlichen Kenngrendiagrammen herstellen - die Interdependenzen zwischen den Projekten durch ein entscheidungsuntersttzendes System ausnutzen. Dies alles wird vor dem Hintergrund sich wandelnder Strukturen geschehen, die durch die Verbreitung eines Performance Measurements, von Groupware-Systemen und des Projektsystems PS von SAP R/3 geprgt werden. !.

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