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Quo vadis Zeitschriften?

Quo vadis Zeitschriften?

Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9783531917122
Condition
New
Product Description

Derzeit befindet sich die deutsche Zeitschriftenlandschaft im Umbruch. Insbesondere der Zeitschriftenverkauf ist diesem Wandel unterworfen. Verschiedene renommierte Experten aus Wissenschaft und Praxis beleuchten aus unterschiedlicher Sichtweise die Ursachen auf die sinkenden Verkufe. Neben der theoretischen Beleuchtung werden Handlungsmglichkeiten aufgezeichnet.

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