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Management von Kundenbeziehungen

Management von Kundenbeziehungen

Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9783834987457
Condition
New
Product Description

Der Aufbau und die Pflege von langfristigen Kundenbeziehungen sind ein zentraler Wettbewerbsfaktor und ein wichtiger Treiber des Unternehmenserfolgs. In Management von Kundenbeziehungen prsentieren renommierte Autoren in 22 Beitrgen den State of the Art und innovative Lsungsanstze zum Kundenbeziehungsmanagement.

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