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Front End Decision Making

Front End Decision Making

Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9783834961273
Condition
New
Product Description

Die Initiative ist der auslsende Impuls fr ein Innovationsvorhaben. Die individuelle Entscheidung zum Ergreifen der Initiative ist jedoch nicht beobachtbar und daher schwer steuerbar. Trotz der hohen Bedeutung dieser frhen Phase des Innovationsprozesses fand sie bisher relativ wenig Beachtung. Dietfried Globocnik untersucht unterschiedliche theoretische Bezugspunkte auf deren Erklrungsbeitrge zum Entstehen von Initiativen, leitet Grundbedingungen ab und entwickelt ein Modell, wie die Entscheidung zur Initiative zustande kommt. Untersttzt durch eine innovative empirische Untersuchung legt er dar, welche Personenmerkmale einen Initiator ausmachen und welches Arbeitsumfeld das proaktive Ergreifen der Initiative frdert.

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