Compare Prices | Create Shopping Lists with Price Drop Alerts | Set Coupons, Promo Codes & Sales Alerts | Get Access to Exclusive Deals and Much More... All in One Place | Read all about it here

Ganzheitliche Markenfhrung von Messegesellschaften

Ganzheitliche Markenfhrung von Messegesellschaften

Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9783834989543
Condition
New
Product Description

Das Thema der Profilierung durch starke Marken erlangt vor dem Hintergrund des sich stetig verschrfenden inter- und intramedialen Wettbewerbs fr Messegesellschaften immer grere Bedeutung. Aus dem Blickwinkel des Corporate Brandings entwickelt Kathrin Jung ein Markenidentittsmodell und zeigt strategische und operative Ausgestaltungsoptionen fr die Markenfhrung von Messegesellschaften auf. Im Rahmen der umfnglichen praktischen Implikationen widmet sie sich insbesondere Fragestellungen der Markenportfoliogestaltung sowie des Umgangs mit multiplen Stakeholdergruppen unterschiedlicher Interessenslagen.

Available Colors
Available Sizes
1 Offer Price Range: $69.99 - $69.99
BEST PRICE

Single Product Purchase

$69.99
@ Link.springer.com     BUY Now

Price Comparison

Seller Contact Seller List Price On Sale Shipping Best Promo Final Price Volume Discount Financing Availability Seller's Page
BEST PRICE
1 Product Purchase
@ Link.springer.com
Contact Store Call Store Contact Support
$69.99 $69.99

$69.99
See Site In stock Visit Store

Similar Products

Gieener Gynkologische Fortbildung 1993

$69.99

Optimale Prozessorganisation im IT-Management

$59.99

22. Deutscher Soziologentag 1984

$69.99

Strokes

$54.99

Artificial Neural Networks and Machine Learning ICANN 2018

$54.99

Durchgngige Programmierung von Fertigungszellen

$59.99

The Mirror of Information in Early Modern England

$119.99

Soviet Philosophy Revisited

$109.99

Essentials of Tissue Banking

$169.00

Hilbert Space, Boundary Value Problems and Orthogonal Polynomials

$69.99

Warmstauchversuche zur Ermittlung der Formnderungsfestigkeit von Gesenkschmiede-Sthlen

$59.99

Kulturgut Buch

$74.99

Fachbergreifende Aspekte der Hmostaseologie II

$69.99

Bone Marrow Lymphoid Infiltrates

$89.00

Westliche Management-Accounting-Instrumente in China

$64.99

On the Move to Meaningful Internet Systems 2004: OTM 2004 Workshops

$109.99

Legg-Calv-Perthes Disease

$169.99

Scottish Presbyterianism and Settler Colonial Politics

$139.99

VOCUS: A Visual Attention System for Object Detection and Goal-Directed Search

$54.99

Reviews of Environmental Contamination and Toxicology 195

$169.99

Advanced Multivariate Statistics with Matrices

$169.99

Kurdish Diaspora Online

$54.99

Algebra II

$39.99

Bleiliteratur

$44.99

Religionsphilosophie als Perspektive

$74.99

Spatial Database for GPS Wildlife Tracking Data

$169.99

Logical Theory and Semantic Analysis

$109.99

Heroism and Gender in War Films

$39.99

Transcultural Europe

$109.99

Winning the Games Scientists Play

$39.99

Net Value

$34.99

Jugendstrafrecht

$24.99

Advancement of Optical Methods & Digital Image Correlation in Experimental Mechanics, Volume 3

$219.99

Macroeconomics from the Bottom-up

$54.99

Computational Methods for Astrophysical Fluid Flow

$84.99

Mathematics, Informatics, and Their Applications in Natural Sciences and Engineering

$84.99

Thermotherapy for Neoplasia, Inflammation, and Pain

$84.99

Anleitung fr die Beobachter an den Wetterbeobachtungsstellen des deutschen Reichswetterdienstes

$39.99

Mixture Formation in Internal Combustion Engines

$129.00

Skin Tumors and Reactions to Cancer Therapy in Children

$54.99