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Zuweisermarketing fr niedergelassene Spezialisten

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Brand
Springer Nature
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N/A
Part Number
0
GTIN
9783834927989
Condition
New
Product Description

Niedergelassene, auf einzelne Fachbereiche spezialisierte rzte (z. B. Kardiologen, Pneumologen, Gastroenterologen, Chirurgen etc.) sind zu einem groen Teil auf die Kooperation mit anderen Praxisinhabern aus dem ambulanten Bereich angewiesen. Je besser die Zusammenarbeit funktioniert, desto grer sind die medizinischen und wirtschaftlichen Erfolge aller Kooperationspartner. Dieses Buch zeigt niedergelassenen Spezialisten den Nutzen und die Mglichkeiten einer professionellen Gewinnung und Bindung niedergelassener Kooperationspartner und liefert konkrete Handlungsanleitungen (Techniken, Tipps) zum Einsatz der bentigten Marketinginstrumente.

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