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Brand
Springer Nature
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N/A
Part Number
0
GTIN
9783531197647
Condition
New
Product Description

Individuelle Akteure weisen scheinbar soziale Prferenzen auf: Sie verhalten sich hufig fair und sind bereit, erhaltene Vorleistungen reziprok zu erwidern. Doch handelt es sich dabei wirklich um soziale Prferenzen und um die Akzeptanz von sozialen Normen? Oder sind rationale Motive ausschlaggebend fr die Freundlichkeit von Individuen? Sonja Pointner diskutiert aktuelle theoretische und empirische Erkenntnisse der Behavioral Economics aus Sicht der Sozialwissenschaft und analysiert die internen und externen Mechanismen sozialer Prferenzen. Sie fhrt Experimente zum Test von sozialen Prferenzen durch und kombiniert diese Verfahren mit innovativen Methoden. Damit untersucht sie die Robustheit von fairen Verhaltensweisen und die Determinanten fairen Verhaltens.

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