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Innovation in Beratungsunternehmen
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Innovationen dienen Unternehmen hufig als Grundlage fr den Aufbau und die Erhaltung komparativer Wettbewerbsvorteile. Tilo Polster widmet sich vor diesem Hintergrund dem speziellen Fall der Beratungsbranche und analysiert dabei die Bedeutung sowie die Mglichkeiten eines beratungsspezifischen Innovationsmanagements. Der Autor entwickelt ein umfassendes Innovationsverstndnis fr Beratungsunternehmen, identifiziert zentrale Innovationsfaktoren und verdichtet diese zu Kernaufgaben eines beratungsspezifischen Innovationsmanagements.
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