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Management von Lieferanten-Produzenten-Beziehungen
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Unternehmensnetzwerke haben in den vergangenen Jahren zunehmend an Bedeutung gewonnen. Diese Form der partnerschaftlichen Zusammenarbeit unterschiedlicher Unternehmen wird daher auch als Organisationsform der Zukunft gesehen. Auf der Basis einer empirischen Analyse von Unternehmensnetzwerken in der Automobilindustrie zeigt Boris Wertz auf, wie die Beziehungen zwischen Lieferanten und Produzenten gestaltet sein mssen, um eine effektive Zusammenarbeit zu gewhrleisten. Der Autor identifiziert die fr dieses Beziehungsmanagement relevanten Erfolgsfaktoren und Instrumente und leitet daraus zentrale Implikationen fr die Praxis ab.
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