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Projektentstehungsmuster im zentralen Forschungsbereich
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Auf Basis der Strategieprozesstheorie untersucht Valry Yves dAujourdhui Projektentstehungsmuster im zentralen Forschungsbereich der Automobilindustrie. Er zeigt anhand einer tiefgehenden Organisationsanalyse auf, wie neue Projekte innerhalb einer Organisation entstehen und identifiziert drei Entstehungsmuster fr Forschungsprojekte in derselben Forschungsorganisation: Standardprojekte, Experteninitiativen und Vorstandsauftrge. Sowohl der Mechanismus dieser Projektentstehungsmuster als auch ihre Wirkung auf die Innovationskraft sind unterschiedlich. Als Implikation wird deshalb eine explizite Frderung situationsadquater Projektentstehungsmuster empfohlen.
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