Compare Prices | Create Shopping Lists with Price Drop Alerts | Set Coupons, Promo Codes & Sales Alerts | Get Access to Exclusive Deals and Much More... All in One Place | Read all about it here

Product Development for Distant Target Groups

Product Development for Distant Target Groups

Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9783658183257
Condition
New
Product Description

Malte Marwede explores the impact of cognitive distance in product development, in particular whether large distances between developers and the customer target groups adversely affect the creation of customer-centric product ideas. Furthermore, he shows how practical user involvement measures can potentially mitigate negative effects of cognitive distance in an applied industry-context. Silver Agers, people in their third age, and the aviation industry are in focus for the empirical analysis. Extensive market knowledge and insights are provided for this target group.

Available Colors
Available Sizes
1 Offer Price Range: $39.99 - $39.99
BEST PRICE

Single Product Purchase

$39.99
@ Link.springer.com     BUY Now

Price Comparison

Seller Contact Seller List Price On Sale Shipping Best Promo Final Price Volume Discount Financing Availability Seller's Page
BEST PRICE
1 Product Purchase
@ Link.springer.com
Contact Store Call Store Contact Support
$39.99 $39.99

$39.99
See Site In stock Visit Store

Similar Products

The Theory and Applications of Statistical Interference Functions

$54.99

Praktische Intelligenz und die Zweiteilung des Wissens

$44.99

Knowledge-Based Intelligent Information and Engineering Systems

$109.99

Fiber Optics

$109.99

Flotation Technology

$129.00

Information Systems Engineering

$84.99

Endogenous Opioids

$249.99

Libert, Egalit, Fragilit

$24.99

Advanced Spatial Modulation Systems

$109.99

Leitfaden fr die Vorlesungen ber Darstellende Geometrie an der Herzoglichen Technischen Hochschule

$59.99

Die Diagnose der Beginnenden Lungentuberkulose

$54.99

Algorithmic Aspects of Cloud Computing

$54.99

Multigrid Methods for Finite Elements

$219.99

Freedom in the Anthropocene

$54.99

Management von Geschftsprozesswissen

$59.99

Abschied vom Branding

$49.99

Chinese Labour Law

$84.99

Laser Communication with Constellation Satellites, UAVs, HAPs and Balloons

$139.00

Proceedings of the 38th International MATADOR Conference

$379.99

Teacher Self-Evaluation

$109.99

The Political Economy of Health Care

$169.99

Data Mining

$37.99

Transplantation Pathology

$84.99

Multidimensional Time-Resolved Spectroscopy

$299.99

Johann Sigmund Wurffbain

$59.99

The 2021 Yearbook of the Digital Ethics Lab

$159.99

The Red Cell Membrane

$109.99

The Three Questions (Hardcover)

$14.24

Modern Solid State Fermentation

$169.00

Embryology

$54.99

Polymer Membranes/Biomembranes

$329.99

Membrane Lipids

$219.99

From Charity to Justice

$159.99

Corporate Practices: Policies, Methodologies, and Insights in Organizational Management

$169.99

Foundation ActionScript for Flash 8

$34.99

Operatives Produktionsmanagement

$59.99

Molecular Determinants of Radiation Response

$129.00

Neue Perspektiven auf Basisarbeit

$64.99

Visceral Pain

$159.99