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Personalmanagement in Grobetrieben des Einzelhandels

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Springer Nature
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Part Number
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GTIN
9783824463848
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Product Description

Gerade im Einzelhandel prgen die Mitarbeiter als wichtiger marketingpolitischer Faktor immer strker den Unternehmenserfolg. Eine vordringliche Aufgabe von Handelsunternehmungen mu daher die Entwicklung eines Personalmanagement sein, das eine mglichst hohe Wirtschaftlichkeit als Relation von Wertschpfung und Ressourceneinsatz sicherstellt. Michaela Stoffl systematisiert auf Basis einer Bedarfsplanung, die auf Methoden wie das Scoring-Modell und die Portfolio-Technik gesttzt ist, mgliche Anstze zur Steuerung der Personalkapazitten durch Bestandsvernderung und Leistungszentrierung. Im Mittelpunkt der Betrachtung stehen drei einzelhandelsspezifische Anstze zur konomisierung des Faktors Arbeit: die Flexibilisierung von Personaleinsatzkonzepten, die leistungsorientierte Vergtung sowie die Personalstrukturoptimierung durch qualitativen Aufbau und quantitativen Abbau des Mitarbeiterbestandes.

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