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Transformation osteuropischer Unternehmen

Transformation osteuropischer Unternehmen

Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9783409122672
Condition
New
Product Description

Professor Dr. Volker Trommsdorff ist Inhaber des Lehrstuhls fr Marketing an der Technischen Universitt Berlin und Wissenschaftlicher Direktor der Forschungsstelle fr den Handel Berlin (FfH) e.V. Professor Dr. Christian A. Schuchardt ist Inhaber des Lehrstuhls fr ABWL, insbesondere Absatzwirtschaft unter den Bedingungen des Gemeinsamen Marktes (Euromarketing) der Hochschule Bremen.

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