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Ethik der ffentlichen Kommunikation
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Das Lehrbuch fhrt auf kommunikationswissenschaftlicher Grundlage in die Theorie, Methodik und das Leistungsvermgen der Ethik ffentlicher Kommunikation ein. Es wendet die grundlegenden Erkenntnisse ethischer Reflexion auf relevante Berufsfelder der ffentlichen Kommunikation an (Journalismus, Public Relations, Werbung), bercksichtigt aber auch die nicht-professionelle ffentliche Kommunikation im Digitalen. Es liefert Orientierungswissen fr knftige (und gegenwrtige) Angehrige dieser Berufsfelder und derer, die an der gesellschaftlichen Kommunikation teilnehmen. Es orientiert sich an der Berufspraxis ebenso wie an begrndeten normativen Erfordernissen.
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