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Strategische Erfolgsfaktoren bei der Unternehmensbewertung

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Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9783824406319
Condition
New
Product Description

Traditionellen Anstzen der Unternehmensbewertung gelingt es immer noch zuwenig, die Strategie eines Unternehmens - und hiermit auch dessen Potenziale - in die Ermittlung des Unternehmenswertes einflieen zu lassen. Die Ermittlung und Quantifizierung strategischer Potenziale spielt bei Unternehmenstransaktionen (M&A) und auch im Zuge der periodischen Erfolgsmessung des Managements eine entscheidende Rolle. Andreas Hinterhuber stellt ein Modell vor, das es ermglicht, strategische Erfolgsfaktoren zu bestimmen und in die Ermittlung des Unternehmenswertes einflieen zu lassen. Fr die zweite Auflage wurde das Buch komplett berarbeitet und aktualisiert.

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