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Stellenanzeigen erfolgreich texten

Stellenanzeigen erfolgreich texten

Brand
Springer Nature
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N/A
Part Number
0
GTIN
9783658004965
Condition
New
Product Description

Bewerber um einen Arbeitsplatz mchten persnlich angesprochen und umworben werden beides knnen die meisten Stellenanzeigen nicht leisten. Das Buch will Personalern und allen, die im Rekrutierungsprozess ttig sind, zeigen, wie wichtig es ist, alle uerungen des Arbeitgebers konsequent mit den Augen des Bewerbers zu sehen. Wie man dies von der Ansprache, dem Aufbau der Anzeige, der Tonalitt, der Textstrategie bis zum Satzbau und zur Wortwahl in der Stellenanzeige umsetzt, erfahren Sie in diesem Buch.

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