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Informationen und Wissen
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Die Verwechslung von Wissen und Informationen hat erhebliche Auswirkungen auf den Erfolg der Unternehmensplanung und den damit verbundenen Entscheidungen. Der heutige enorme Zuwachs an Informationen ist bereits mit einem starken Rckgang an Wissen verbunden, denn Informationen werden immer weniger verstanden. Hinzu kommt, dass selbst vorhandenes Wissen nicht ausreichend genutzt wird.Die Aufdeckung ungenutzten Wissens mit Hilfe einer an der Harvard Universitt entwickelten Methode ist Gegenstand des Buches.
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