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111 Keywords Management
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Von Benchmarking ber die Cross-Impact-Analyse und Kaizen bis zur Wettbewerbsvorteils-Matrix: Die Managementsprache zeichnet sich durch unzhlige Anglizismen und Fachtermini aus. Einen ersten schnellen berblick verschafft das vorliegende Nachschlagewerk. Anhand von 111 bersichtlichen Schlsselbegriffen werden die Grundkonzepte und -theorien des Managements erlutert. Die Erklrungen sind kompakt und verstndlich formuliert und bieten somit Basiswissen fr alle, die einen schnellen Einstieg in die Managementpraxis suchen, sich fr Organisation und Unternehmensfhrung interessieren oder ihr vorhandenes Wissen auffrischen mchten.
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