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Das Konzept Starke Sprache
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Wer etwas Interessantes zu sagen hat, dem hren sowohl Kunden als auch Kollegen gerne zu. Die Art und Weise, wie wir kommunizieren, ist somit entscheidend fr unseren beruflichen und privaten Weg. Zudem hngt das Ma, wie kompetent und glaubwrdig uns unsere Gesprchspartner einschtzen, mageblich vom Gebrauch unserer Sprache ab. In sechs Kapiteln vermitteln die Autoren in diesem essential ihren Lesern die Grundlagen starker, wirksamer Sprache. Der Fokus liegt dabei auf einer klaren und deutlichen Ausdrucksweise. Dies ist eine wichtige Voraussetzung fr erfolgreiches Kommunizieren, Verhandeln und Diskutieren.
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