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Event-Protokoll

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Brand
Springer Nature
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N/A
Part Number
0
GTIN
9783658328771
Condition
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Product Description

Kein Event ohne Protokoll! Was meist nur als Etikette und Placement bekannt ist, trgt entscheidend zum Erfolg bei Veranstaltungen bei. Der richtige Umgang mit Stakeholdern ist gerade in der Live Communication ein wesentliches Element, um die beabsichtigte Wirkung erzielen zu knnen. Es muss in der Organisation und Planung verankert sein, bei der Durchfhrung als wahrnehmbare Wertschtzung, als erkennbare Gastgeber-Kultur positioniert werden. Ob nun als Corporate Protocol institutionalisiert oder mit den entsprechenden Kompetenzen als Bestandteil der Unternehmenskommunikation: Event-Protokoll ist Stakeholder-Management.

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