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Vom Hidden Champion zum Brand Champion
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Buy Vom Hidden Champion zum Brand Champion for $40.50 at @ Link.springer.com when you apply the 10% OFF coupon at checkout.
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| Seller | Contact Seller | List Price | On Sale | Shipping | Best Promo | Final Price | Volume Discount | Financing | Availability | Seller's Page |
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Product Details
Wie wird man vom Hidden Champion zum Brand Champion und wieso sollte man das berhaupt wollen? In Zeiten in denen sich die Knigsdisziplin Markenaufbauund Markenfhrung im deutschen Mittelstand im tiefsten Dornrschenschlaf befindet, ist es hchste Zeit die Themen Brand und Hidden miteinander bekanntzumachen und die Champions endlich wach zu kssen. Also, folgen Sie den beiden Autoren Dr. Michael Seibold und Stefan Sell auf einer kurzweiligen Reise auf die mglichen Markengipfel der Branche. Lernen Sie schnell und anschaulich aus der Praxis, welche Hhen zu erklimmen sind und auf welche Spalten man achten sollte, wenn man sein Wachstum als Hidden Champion nachhaltig und international sichern will.
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