The 'No-Nonsense' Guide to Doing Business in Japan

Name: The 'No-Nonsense' Guide to Doing Business in Japan
Brand: Springer Nature
SKU: 9780333978085
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Brand

Springer Nature

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GTIN

9780333978085

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New

Product Description

Jon Woronoff - an acknowledged authority in Japanese economy and society - provides insight into crucial aspects of doing business in Japan, and advice on how to succeed in a very difficult market. The book provides insight into crucial aspects of doing business in Japan and advice on how to succeed in a very difficult market. It follows the process from initial contact, to the first visit, to the creation of a fully-fledged operation in Japan. Emphasis is placed on how to break into the distribution system, set up a local company, acquire an existing company, recruit and manage Japanese personnel and co-operate or compete with Japanese companies. There are also tips on how to avoid common traps and pitfalls for the unwary investor.

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