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Making the Compelling Business Case

Making the Compelling Business Case

Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9781137340566
Condition
New
Product Description

Providing the necessary background information and hands-on tools to build compelling business cases, this book will increase the reader's capability to champion new business development ideas, take them to senior management, and facilitate the decision process by understanding the key theories and practices of finance and corporate investments.

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