Compare Prices | Create Shopping Lists with Price Drop Alerts | Set Coupons, Promo Codes & Sales Alerts | Get Access to Exclusive Deals and Much More... All in One Place | Read all about it here

Brand Choice

Brand Choice

Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9781403946416
Condition
New
Product Description

Customers use mental short cuts and they get into ruts when making product and brand choices. Brand Choice provides the tools that reveal customers' automatic thoughts and how such thoughts accurately forecast brand choice. Strategic thinking by customers includes their focusing attention and introspectively telling about how, when, where, and why they buy and use brands and products. For learning customers' strategic thinking, this book advocates in situ use of the long interview method.

Available Colors
Available Sizes
1 Offer Price Range: $84.99 - $84.99
BEST PRICE

Single Product Purchase

$84.99
@ Link.springer.com     BUY Now

Price Comparison

Seller Contact Seller List Price On Sale Shipping Best Promo Final Price Volume Discount Financing Availability Seller's Page
BEST PRICE
1 Product Purchase
@ Link.springer.com
Contact Store Call Store Contact Support
$84.99 $84.99

$84.99
See Site In stock Visit Store

Similar Products

Word 2007

$24.99

Mechanismen der Polarisierung von Parteiensystemen

$89.99

Stahlbeton- und Spannbetontragwerke nach Eurocode 2

$54.99

Bioinformatics: An Introduction

$84.99

Bringing Leadership to Life in Health: LEADS in a Caring Environment

$69.99

Materialwirtschaft und Einkauf

$39.99

Inelastic Analysis of Solids and Structures

$129.00

Defending the American Presidency

$109.99

Tragikomdien

$99.99

Vehicle Dynamics

$199.99

Mapping Forest Landscape Patterns

$199.99

Artificial Intelligence in Medicine

$74.99

Standards in der Viszerosynthese

$69.99

Vom Wohlfahrtsstaat zum Wettbewerbsstaat

$59.99

Partnerschaft und Familiengrndung

$69.99

John Berryman

$109.99

Betrieblicher Krankenstand als personalpolitische Arena

$79.99

Competitive Branding Strategies

$129.99

Scholastic Reader! Level 2- Pokmon Galar: Welcome to Galar!

$4.49

Produktionsplanung und -steuerung 1

$149.99

Online Video als Branded Entertainment in Deutschland

$59.99

Nutrition, Exercise and Epigenetics: Ageing Interventions

$169.99

Performance Measurement

$64.99

Human Protein Metabolism

$169.99

Governance Dilemmas in Canada, North America, and Beyond: A Tribute to Stephen Clarkson

$54.99

Understanding Nonlinear Dynamics

$54.99

Multimedia Content Analysis

$109.99

Einfhrung in die physikalischen Grundlagen der Rundfunktechnik

$84.99

The Web at Graduation and Beyond

$39.99

Quantum Physics in the Nanoworld

$79.99

Protein Function Prediction for Omics Era

$169.00

Variation-Aware Advanced CMOS Devices and SRAM

$54.99

The Political Economy of Lobbying

$169.99

Forensic Memory

$99.99

The Catholic Church in Taiwan

$109.99

Anwendungspotenziale synchroner Multimediakommunikation

$59.99

Neutron Detectors for Scattering Applications

$129.99

Public Sector Reform in Developing Countries

$54.99

Solvent Extraction in the Process Industries

$549.99

The Privatization of Social Policy?

$109.99