Internationalization
Internationalization
Brand
Springer Nature
Manufacturer
N/A
Part Number
0
GTIN
9781403906717
Condition
New
Product Description
This is the 10th volume of The Academy of International Business book series bringing together the latest research on firm strategies and management and the internationalization of the firm from the 29th Academy of International Business UK conference. The four main themes of the book are subsidiary location and performance, internationalization and firm strategy, the internationalization of the small firm and the Internet and e-commerce.
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