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Grundlagen der Unternehmensberatung
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Dieses Lehrbuch gibt einen fundierten Einstieg in die Consulting- und Beratungsbranche und vermittelt die wichtigsten Management-Tools und -techniken. So vielseitig und abwechslungsreich das Beratungsgeschft auch ist, eine Struktur und ein gewisses Grundwerkzeug gehren dazu. Mit einem klaren didaktischen Aufbau, vielen Beispielen aus der Praxis und bungsaufgaben gibt Dirk Lippold seine Erfahrungen weiter. Das Buch eignet sich nicht nur als Basis fr Vorlesungen im Bereicht Consulting und strategisches Management, sondern auch zur Vorbereitung auf die eigene Beraterkarriere.
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